Virtual stores are gaining popularity and many people are looking forward to it. It is easy and you are just a click away from your product! So, if you are planning to start a virtual store then this might question might have definitely stricken you – Shopify vs Woocommerce – which one to choose!
Shopify and Woocommerce both are the most popular e-commerce platform. But let us understand the basic details of Shopify and Woocommerce.
A Canadian based e-commerce company. Shopify is all-in-one kinds of the e-commerce platform. You can sell products, manage inventory, accept payment and much more! Even if you don’t know to code, you can manage it!
It is an open source WordPress plugin. Anyone from small-size online store to large-sized store can use it. Woocommerce is fully customizable and allows you to sell anything online! It also has integrated gateway payment.
What you need to look for in an e-commerce website
Easy of use
Both owners and users want a great accessibility and easy to use. The platform should be so well designed that even a beginner can handle the site.
The most important aspect of e-commerce platform is “payments”. You need to choose a platform that provides you with inbuilt payment integration mechanism.
Make sure your platform does not cost you a fortune! Be wise and practical!
Shopify vs Woocommerce – what to choose?
Both this e-commerce platform is popular and wonderful to use. But there is a thin line between them. So, you need to choose one of them according to your needs.
The first thing that every visitor will see is the Design of your website. And I am sure you don’t want to disappoint your potential viewers, right? Usually, customers don’t trust website which is poorly designed.
Let’s see how Shopify is designed.
Shopify has a great visual appeal! There are about 54 different templates, of it 10 are free to use. Shopify themes are easy to customize. They also provide you Theme editor for customization. You can edit colors, styles and much more! If you do not like any section, then you can hide it.
The best part about these themes are, they are all mobile-friendly. These themes will give you fashionable, sleek and clean look which your customers will love!
When it comes to design and appearance, Woocommerce is far better than Shopify. Woocommerce is compatible with almost every WordPress themes! As we all know, WordPress is an open source software that means many developers can provide you with remarkable Woocommerce themes for free!
Woocommerce is a plugin created by developers from WooThemes but the design of the website is dependent on your WordPress theme.
When it comes to e-commerce websites, you cannot overlook the cost of getting started with your website and other add-ons!
The basic Shopify plan starts with $29 and if you want to upgrade to Shopify then, $79 (monthly). The advance Shopify is for $299 (monthly). These pricing does not include third-party add-ons which you will be using for advanced user experience. Shopify offers their own Shopify Payments solution which costs 2.9% and 30 cents more per transaction.
If you are planning to use third-party payment gateways or your merchant account, then you will be charged a flat fee of 2.0% for all transactions.
It is a free WordPress plugin but it involves other charges. In order to have a website, you need to register a domain name for your site. You will also require a web host so that people can see your website online.
Fortunately, there are many Hosting companies which are offering special Woocommerce website plans. You can try these plans for your e-commerce website using Woocommerce at reduced prices!
3. Ease to use
Most of you, who are planning to start an online store are not web developers or web designers! And therefore, you need a platform which is easy to use.
since it is fully hosted platform, you don’t have to install or manage any kind of software! You just need to sign up to Shopify and you will be able to add products or customize themes. It has a unique drag and drop kind of interface.
Shopify provides you with high-quality user experience but you don’t have much control over your website. You can only use controls and add-ons provided by Shopify.
It is host hosted so you will have to download and install the software. You are also responsible for updates and backups. You have a complete control over the platform. You can add, customize whatever you want.
woocommerce is flexible but you need the experience to customize functionalities! Woocommerce requires a merchant account like PayPal.
4. Payment method
You definitely want your customers to have a wide range of payment options! There are wide payment gateways you can choose but some are not suitable for you and others are not suitable for your visitors. Therefore, it is important to have a look at different payment options and features.
this platform has its own payment option called Shopify Payments. There are other various options as well. The major problem with Shopify is that it charges an extra 2% on every transaction made through third-party payment gateways. Credit card rates for Shopify start from 2.9% + 30¢ for a basic plan and get lower for other plans.
this platform offers PayPal and Stripe payments by default. You can find regional and less popular payment service gateways as well. The best thing about Woocommerce is that it never charges extra % on every transaction.
It proved great customer care services. Shopify provides 24/7 support to their customers. It also gives you access to its extensive knowledge base where you can discuss your queries with others.
We all know that wocommerce is a free WordPress plugin. This means, if you have any problem you will get support from WordPress. But Woocommerce also allows the user to create a free woccommerce account so that they can get support from Woocommerce. And in addition, there are many woocommerce topics and problems discussed over the internet.
A good e-commerce platform is the one which provides you a great scalability. In future, you might require more resources to maintain and handle big challenges.
You will never ever have to worry about technical issues, security, backups because Shopify handles it all for you! They have a well-organized infrastructure that will keep a check on new challenges and updates.
You might have to pay extra for growth expenses but you won’t have any technical expenses involved!
It is a self-hosted platform so, you are responsible for updates, security, and backups. But don’t worry, you have free plugins to take care of it. You have ample amounts of options to manage our plans because you have full control.
In the end, the choice is all yours! Look at the pros and cons of each platform and then decide what you want.
Tech-savvy and a passionate blogger. I have done software engineering from the University of Mumbai. Technology Specialist 2.0 in DOT NET. I also have my personal website http://glamourbytes.com/